FORT LAUDERDALE, Fla., 12/30/22 TruLife Distribution is a marketing and distribution agency that was launched just before the pandemic. In the years since, founder Brian Gould — who has nearly two decades of experience in the health and wellness industry — has continued to build an elite team of professional marketing and distribution experts that have quickly taken the company from a promising start-up to an industry-leading enterprise.
“We’re excited to see the growth that comes from providing an elite service to our clients,” says Gould, “The way we’ve been able to grow our offerings over these first years has been truly special. It’s an honor to help so many small and medium-sized businesses take the leap onto the larger stage.”
The “leap” that Gould is referring to is marketing to the massive North American health and wellness industry. According to data reported by Precedence Research, the region is by far the largest health and wellness market in the world. It passed the $1.5 billion mark in 2021 and is projected to reach $2.5 billion by 2030. The market research firm adds that the continent is poised to sustain its position as the leading health and wellness market due to North Americans’ greater health awareness, the product demand created by that awareness, and the group’s larger average disposable income.
TruLife has helped (and will continue helping) international and domestic partner brands alike navigate the quagmire of rules, regulations, and strategies required to market to this massive audience. The company is already representing clients from across a wide range of health and wellness niches, including dietary supplements, skincare, nutritional beverages, and functional food. At the end of the day, though, it isn’t the industry specifics but the individual connections with clients that matter most to Gould and his team.
“We’re interested in creating serious, mutually beneficial relationships that can go the distance,” says Gould, “Whenever we onboard a new brand, we want it to signal the beginning of the ‘next step’ in their growth as a health and wellness solution that people can recognize and trust, whether they’re a repeat buyer on Amazon, they’re just seeing the product for the first time on a shelf at CVS, or anything in between.”
About TruLife Distribution: TruLife Distribution is the brainchild of Brian Gould, whose extensive industry knowledge comes from both personal experience and familial expertise stemming from three generations of manufacturing and retail distribution professionals. His company has a robust brick-and-mortar distribution network, is run by a team of veteran professionals, and offers a full-service experience that includes sales, marketing, and distribution. Learn more about TruLife Distribution at trulifedist.com.